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Marketing Ideas Centre / 4. Signage Staff Tips /
How to attract customers from the roadside
Author Message

At Australiasigns we have many customers who want to attract customers from the busy road they are on. But how?

By purchasing one of our Big A-frames you can attract potential prospects to your business without paying huge amounts of money for advertising space.

Our Big A-Frames are 900 x 1200mm in size and are sure to catch the attention of many potential buyers.


Another good way to attract customers form the roadside is to use simple fonts like 'Impact' or 'Swiss Bold', this way the sign is readable.

If you want to attract customers, its important that the sign communicates, and is more than just a pretty picture.


You might want to check your local Council regulations for signage before you go ahead and purchase one. For instance in my Council the maximum size is 1000mm high x 600mm wide x 600mm deep for any A Frame sign.

Plus you are only allowed 1 sign and there are strict rules for placement and what is contained on the sign.

Check first to reduce disappointment, I should know because I am the bloke who will talk to you if they are illegal.


Thanks Bruce, good point. A'frames available at QSonline are 900mm x 600 for these reasons.
Different states in Australia and Local Governments have different regs, e.g. QLD is far more liberal for larger roadside applications.

Tip: It is also important that permits are granted and that public liability is proven with the application to the local council. Typically permits only cost a few dollars. From $12 to $30.

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