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Marketing Ideas Centre / 8. Custom Tutorials / Font Manipulation

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Wendy Member	# Reply  - Edited by: Wendy The fonts used by Australia Signs Banners and other sign professionals are 'base fonts' or 'True Type Fonts' created and suitable for making bigger (scalable) without losing clarity, weight of stroke, angle and path direction. Signs are generally manufactured in large dimensions and choosing a correct method of font manipulation is critical. True Type or Scalable fonts allow further manipulation and processing suitable for large sizes. Design Programs such as CorelDraw ® and Illustrator ® are commonly used and preferred by Sign Companies as they offer more flexibility and creativity to manipulate fonts and graphics. If you wish to attain a career in sign production, learning the principles of these programs will greatly assist your opportunities. Each Font is a set of lines and curves dictated by a control point(s) as seen below. Mastering the output quality of lines and curves, adjusting kerning and spacing is critical to ensure readership over sign viewing distances. If you are learning about computer graphics, we recommend that you delve deep into the graphics software and learn about fonts, readership and how to use fonts across many systems. All outdoor advertising, indoor promotions, printing, signage and other forms of visual media rely heavily on the quality of a font. It is the difference between novice and expert.
Wendy Member	# Reply  What are Scalable Fonts? True Type Fonts - Scalable Fonts A Scalable type technology built into Windows 3.1 and Apple's System 7. Scalable fonts rely upon nodes, bezier curves and determination points to create their basic shape, spacing, weight of stroke and crisp looks. When using TTF fonts, you can make the logo bigger without losing clarity or introducing pixel resolution problems. TIP: Only use TTF or other Scalable Fonts for all works your complete. Bitmap fonts have too many limitations and are very slow to download. Font Family: The collection of faces that were designed together and intended to be used together. For example, the Garamond font family consists of roman and italic styles, as well as regular, semi-bold, and bold weights of stroke. Each of the style and weight combinations is called a face. --------------------------------------- SCREEN FONTS> Screen fonts are suitable for your computer monitor only. They are a pixel based method and will not scale to large sizes. Screen fonts are not suitable for any commercial project production and can not be accepted by 3rd party bureau's. (screen fonts are less and less popular with software, there are too many inherent problems with file sharing. Avoid designing with screen fonts.

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